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Communications Coordinator, HECHO

Job Location

Denver, CO Phoenix, AZ Salt Lake City, UT Santa Fe, NM WASHINGTON, DC RESTON, VA Annapolis, MD Las Vegas, NV


Type of Job




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Published Date

Dec 2, 2022

About the job

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Hispanics Enjoying Camping, Hunting, and the Outdoors (HECHO) was created in 2013 to help fulfill our duty to conserve and protect our public lands for future generations. In 2017, HECHO became a program of the National Wildlife Federation (NWF) through a unique and mutually beneficial partnership built upon values of inclusion and equity and a commitment to elevating underrepresented perspectives as part of our conservation missions.


HECHO provides a platform for Hispanics to contribute knowledge and perspectives about public lands conservation issues, enhance leadership capacity of Hispanic leaders, and promote Hispanic cultural heritage and connections to nature. While our focus is on the conservation of public lands in the American Southwest, our work has a national scope and impact. To help achieve our mission of empowering Hispanic leaders to engage their communities in the conservation of our nation’s public lands, we are seeking a Communications Coordinator based in Denver, CO, Phoenix, AZ, Las Vegas, NV, Salt Lake City, UT, Santa Fe, NM, Albuquerque, NM, or the Washington, D.C. metropolitan area.


The HECHO Communications Coordinator will report to and support HECHO’s Communications Director in developing compelling messages, uplifting strong messengers, and using targeted communications vehicles to support our advocacy and education campaigns. This person will work closely with HECHO staff, NWF staff, HECHO’s Hispanic Conservation Leadership Council, and our partners to implement successful communications campaigns, projects, strategies, and tasks.


Key Responsibilities:


  • Assist the Communications Director to develop and implement a comprehensive communications outreach plan for both English-language and Spanish-language content, including an editorial and social media calendar, to authentically engage HECHO’s followers, event participants, and volunteers.
  • Regularly write content in English and Spanish including blog posts, fact sheets, issue briefs, letters, op-eds, and newsletters.
  • Write and distribute press releases and background materials in English and Spanish on efforts of interest to national, regional, and web media.
  • Create original content for various social media accounts, including taking a similar piece and showcasing it differently depending on the platform.
  • Schedule social media posts and track social media metrics and website analytics.
  • Develop talking points for program staff and prepare staff for media interviews.
  • Help with media training of staff, advisory board, and members.
  • Coordinate with partners and work on media strategy in coalition with trusted partners.
  • Work with program staff and partners to assess media needs and develop appropriate media messages.
  • Assist with developing and maintaining media lists and contacts in English and Spanish media.




  • Outstanding written and oral communication skills.
  • Familiarity and passion in conservation issues, public land management agencies, and legislative and administrative processes.
  • Ability to work independently, and proactively.
  • Ability to get along with diverse personalities; tactful, mature, and flexible.
  • Fluent and conversational English and Spanish language skills preferred.
  • Capable of representing and bolstering marginalized voices in advocacy.
  • Ability to work collaboratively with internal peers and external partners and allies.
  • Ability to work efficiently and effectively with colleagues across geographies and time zones.
  • Experience with social media content creation and scheduling platforms (Hootsuite, Canva, Buffer, etc.)
  • High level of creativity to complement social media experience and skills, especially on Twitter and Facebook.
  • Knowledge and ability to use multimedia communications tools, including producing graphics.




  • 2+ years’ experience in journalism and/or social media coordination.
  • Proven experience in reporting, advocacy communications, and/or public relations.
  • Experienced storyteller and wordsmith.
  • Demonstrated knowledge of Hispanic heritage, in particular cultural and historical connections to the land, air, and water, and ability to share knowledge in a culturally responsive way
  • Experience or familiarity developing outreach plans and implementing outreach communication activities, including building email lists.
  • Experience monitoring media and managing media monitoring platforms, as well as digital analytics and email metrics.
  • Experience using a range of digital platforms, including Facebook, Twitter, Instagram, YouTube, Squarespace and/or others.


NWF and HECHO Values:


Your actions are expected to reflect the staff values of the National Wildlife Federation: collaboration, mindfulness, empowerment, inclusivity, and mission focus. Your competencies should include:


  • Being motivated by values of equity and responsibility to those most marginalized;
  • Consistently bringing a high level of empathy and social skills to work and interpersonal interactions;
  • Being committed to deepening an environmental justice approach in policy priorities, program development and partner engagement;
  • Actively seeks feedback, direction, and guidance from all team members and keeps staff informed of decisions that impact them;
  • Being dedicated to advancing NWF’s internal equity transformation and compelling partners and allies to incorporate equity into their work; and
  • Passion for and commitment to NWF's and HECHO’s mission.


Travel Requirements:


This position requires occasional in-person travel across the West and to D.C. and can anticipate 2-4 trips per year, 8-12 nights per year, in accordance with COVID-19 safety guidance.


Location and Work Mode:


This position is based in the Denver, CO, Phoenix, AZ, Las Vegas, NV, Salt Lake City, UT, Santa Fe, NM, Albuquerque, NM, or the Washington, D.C. metropolitan area. The National Wildlife Federation is committed to a flexible and empowered work environment with an authentic community of care for all staff. In this position, the employee may work in the office, in a hybrid manner, or fully remote, to be decided jointly with their supervisor in the final stages of the interview process.


About National Wildlife Federation:


Founded in 1936, the National Wildlife Federation (NWF or Federation) is America's largest and most trusted grassroots conservation organization with 52 state/territorial affiliates and more than six million members and supporters, including hunters, anglers, gardeners, birders, hikers, campers, paddlers, and outdoor enthusiasts of all stripes. The Federation's mission is to unite all Americans to ensure wildlife thrive in our rapidly changing world through science-based programming focused on conserving wildlife, restoring habitats and waterways, expanding outdoor opportunities, connecting children with nature, and addressing the causes and consequences of climate change.


Salary Range and Benefits:


The salary range for this position starts at $50,000 annually, commensurate with qualifications and experience.


We are proud of our designation by Mogul as a Top 100 Workplace with the Best Benefits in 2021! We value work-life balance and a family-friendly atmosphere with flexible scheduling. We want you to be able to integrate work and personal life with attention to your self-care, so that your work schedule is not depleting. We offer benefits so you feel restored and fueled through the day and week.

We offer these supports to help manage your mental, emotional, and physical health:


  • Paid time off: Vacation that starts off at three weeks accrual, unlimited wellbeing (this time can be used for physical, spiritual, emotional, cultural, religious or financial wellbeing for yourself, a partner, or family member – including pets), 10 holidays, and 3 floating holidays
  • We close down for a paid winter break between December 25 to January 1 to recognize end of-year stress, and time for reflection, rejuvenation, and spending time with family.
  • Up to 16 weeks of fully paid Family and Medical Leave
  • Low-cost health, dental, and vision insurance options – all outpatient mental health is covered at in-network rates
  • Therapist available at no cost
  • Pet insurance and discount perk program
  • Annual wellbeing allowance


In addition to your salary, we offer the following supports to your personal finances:


  • Retirement plan with immediate match and vesting
  • Annual year end retirement contribution
  • Tuition Reimbursement
  • Adoption and Surrogacy assistance
  • Pet adoption stipend
  • Student Loan management


Applicants are invited to learn more about National Wildlife Federation’s benefits package at


COVID Consideration:


The National Wildlife Federation closely follows the 2019 Novel Coronavirus Disease and has implemented processes that promote the safety of our employees, candidates, and communities. Because the health of our employees and candidates is a top priority, we conduct our hiring process virtually via phone or video until further notice. We are currently starting our positions as remote, and are continuing to explore what our future of work will be moving forward. Proof of vaccination will be required to join the National Wildlife Federation.




Applications will be reviewed on a rolling basis up through the end of the day on January 9, 2023.

Please submit your resume, along with a letter responding to the following, as a PDF:


  1. Why is HECHO’s mission of interest to you?
  2. Describe a successful communications project in which you have been involved.


We strive to increase diversity, equity, inclusion and justice (DEIJ) in all elements of our work and with our partners to support the interdependent needs of wildlife and people in a rapidly changing world. We recruit, employ, train compensate, and promote regardless of race, religion, creed, national origin, ancestry, sex (including pregnancy), sexual orientation, gender identity (including gender nonconformity and status as a transgender individual), age, physical or mental disability, citizenship, genetic information, past, current, or prospective service in the uniformed services, or any other characteristic protected under applicable federal, state, or local law. We are proud to be an equal opportunity employer. Applicants are invited to learn more about National Wildlife Federation’s commitment to diversity, equity, and inclusion at


We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job, therefore our job descriptions are guidelines, not hard and fast rules. Your experience, which may include paid and unpaid experience, including volunteer work, helps build the competencies and knowledge that translates to our openings. Diversity of experience and skills combined with passion is a key to innovation and a culture of excellence. Therefore, we encourage people from all backgrounds to apply to our positions.


Please let us know if you require accommodations during the application or interview process by reaching us at or 703-438-6244.


If selected for this position, a background check will be conducted.

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