Digital Content Producer, Enery & Climate

General Description

Want to work someplace that matters? Do you feel like you can contribute beyond a few social media comments and attending some rallies? Do you want to make a difference on some of the most important issues of our day, specifically climate change? Are you a journalist or writer?

The Wilderness Society (TWS), a national non-profit organization whose mission is to protect wilderness and inspire Americans to care for our wild places, is seeking an experienced full-time Digital Content Producer-Energy and Climate to join its Digital team in Washington, DC.

Reporting directly to the Senior Director, Digital Strategy, the Digital Content Producer plays a key role in ensuring accurate and timely creation and delivery of web content, including various enhancements such as photo galleries, timelines, infographics, interactives, social media suggestions, analysis of content performance, as well as assisting in the creation of future campaign strategies. They will work closely on the Energy & Climate campaign.

This position plays an important role in supporting an inclusive organizational culture that is grounded in trust and accountability to shared goals and outcomes. TWS has made diversity, equity, and inclusion strategic priorities for the organization and the Digital Content Producer-Energy and Climate will integrate these priorities throughout our digital work, including customized content that may be in English and Spanish. The ability to find creative solutions to reach emerging audiences is essential. Across our team, we aspire to be campaign oriented, nimble, collaborative, innovative, transparent, and supportive of staff – our greatest asset.

Essential Duties & Responsibilities

  • Main focus areas will be working closely with the TWS Energy & Climate campaign to tell the campaign stories in an interesting manner that works across many digital outlets and to engage followers in our energy action campaigns via e-mails and other advocacy tools.
  • You must love to write and learn the “ins and outs” of how advocacy works during this administration.
  • Works with the Senior Content Strategist and Senior Director, Digital Strategy to provide editorial content on wilderness.org and related digital channels such as Facebook, Twitter, Instagram, and other emerging outlets. Additionally, we continuously strive to reach diverse communities with messages that resonate.
  • Works with the Deputy Director of Content Development in managing web and editorial content for wilderness.org and related channels, including online marketing, fundraising and advocacy campaigns.
  • Manages all Energy WildAlerts within Engaging Networks and Phone2Action systems and provides usage statistics.
  • Publishes to the homepage, articles and key landing pages of wilderness.org to keep the content timely, fresh and updated.
  • Supports content creation for emails, digital newsletters and other digital outbound marketing tools as needed.
  • Provides social media guidance to social media lead producer.
  • Works closely with media relations lead to help craft stories, messages and outreach.
  • Keeps current with emerging web technologies and social media trends through relevant blogs, listservs, conferences, and events.
  • Performs other related duties as assigned.
  • Candidates must submit writing samples from online outlets for consideration.

QUALIFICATIONS

Experiences and Competencies

  • Minimum 2-4 years of experience working in digital editorial management and content strategy.
  • Experience in writing and editing web content; expert in writing engaging headlines and following solid SEO practices with appropriate keywords.
  • Track record working successfully in teams representing a rich mix of talent, backgrounds, and perspectives—across race and gender. 
  • Proficient with web content managements systems (CMS) for web publishing, specifically Drupal based systems.
  • Basic HTML and Adobe PhotoShop/Lightbox skills, SproutSocial, Engaging Networks, Phone2Action a plus.

The Wilderness Society offers a competitive salary and benefits package, including health, dental, vision, life and disability insurance; sick and vacation leave; a sabbatical program; and a retirement plan. TWS is an equal opportunity employer and actively works to ensure fair treatment of our employees and constituents across culture, socioeconomic status, race, marital or family situation, gender, age, ethnicity, religious beliefs, physical ability, veteran status or sexual orientation.

 

As an organization, we aspire to being inclusive in the work that we do, and in the kind of organization we are. Internally this means working as a team that listens to different points of view, recognizes the contributions of every employee and empowers each employee to bring their whole selves to work every day. Externally this means ensuring that public lands are inclusive and welcoming, so that our shared wildlands can help people and nature to thrive. We are committed to equity throughout our work, which we define as our commitment to realizing the promise of our public lands and ensuring that all can share in their universal benefits.

To learn more about our commitment, please see http://wilderness.org/our-commitment-diversity-equity-and-inclusion-wilderness-society

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